Gift a mum the best support for her breastfeeding journey.
Nurture her with wrap-around support for her transition into motherhood.
No matter if you’re near or far, shower the mum-to-be in your life with the gift of wrap around support that comes with a gift ABA membership. Nurture her confidence and self-belief by giving her access to Australia’s best breastfeeding education, evidence-based resources, and an inbuilt support network to guide her through life’s biggest transition.
96% of new mums want to breastfeed their new baby. Your gift of an ABA membership gives her all the support and resources she needs to achieve her breastfeeding goals, whatever they may be.
Research shows that quality breastfeeding education and good post-birth support sets new parents up for better health and breastfeeding outcomes, strengthening relationships and enabling them to relax and enjoy this magical time.
ABA membership provides expectant and new parents with up-to-date information and a range of resources to boost skills and confidence. It also offers access to a warm and welcoming parenting ‘village’ for social connection and support.
Your gift includes:
Benefits during pregnancy
Local Breastfeeding Education Classes
80% discount
Access to our practical, interactive class with other expectant parents on how breastfeeding works, feeding cues, attachment and breastfeeding first aid. Featuring a demo session with a breastfeeding mum, and the opportunity for lots of questions and individual support from a qualified breastfeeding educator.
Breastfeeding Education Live webinar
80% discount
Access to our interactive online workshop on how breastfeeding works, feeding cues and attachment. We also provide gift bundles including this workshop with an ABA membership
Breastfeeding: A Practical Guide
Free breastfeeding e-book - Non-member price: $29.95
A copy of our sought-after and comprehensive breastfeeding handbook.
Access to local and online support sessions
A ready-made network of other new parents and access qualified breastfeeding counsellors and educators for a supported transition into motherhood.
Essence Magazine
A subscription to our quarterly member magazine Essence. Delivered to her inbox or her mailbox.
Monthly eNewsletter
Our monthly member eNewsletter with ABA’s latest up-to-date information and news.
Your gift also includes:
Benefits once baby arrives
Unconditional support
Wrap-around support to enable her to breastfeed for as long as she chooses. Our qualified breastfeeding counsellors are available in the local community and via email
Local breast pump hire
50% discount
If she needs to pump, she’ll be supported by highly trained and impartial breastfeeding counsellors, for less stressful and more effective pumping.
Online shopping
10% discount
Access to Australia’s best range of breastfeeding resources, free from commercial bias, and covering dozens of specific situations in detail.
Access to local and online support sessions
A ready-made network of other new parents and access qualified breastfeeding counsellors and educators for a supported transition into motherhood.
Essence Magazine
A subscription to our quarterly member magazine Essence. Delivered to her inbox or her mailbox.
Member-only content
Member-only access to premium content on the ABA website and in the mum-to-mum app, catered to baby’s age and stage.
Monthly eNewsletter
Our monthly member eNewsletter with ABA’s latest up-to-date information and news.
Supporting our village
Did you know your that the benefits of your gift reach beyond your friend or family member? ABA is a not-for-profit organisation dedicated to removing societal barriers to breastfeeding, and creating a more breastfeeding inclusive society for all families. Your support helps thousands of mums from right across Australia to achieve their breastfeeding goals.
