Supporting mums and families together
The Australian Breastfeeding Association (ABA) partners with ethically aligned organisations who are committed to supporting mothers and their families as they journey into parenting and beyond.
When their newborn arrives, 96% of Australian mums start off breastfeeding their baby. They're well-educated on the benefits of breastmilk for babies, and they understand breastfeeding's protective factors in maternal health. After the first three months, just 39% of babies are exclusively breastfed, with challenges in breastfeeding a lead contributor to post-natal depression. (Source 2010 Australian National Infant Feeding Survey (ANIFS))
This is where ABA can help. Our purpose is to provide all mums, parents, and families high quality, accessible, and relatable breastfeeding information and support which has shown to radically turn around these outcomes, leading to happier and healthier families.
This is the dedicated work of hundreds of qualified ABA volunteers supporting mums who are travelling through some of the most challenging (and joy filled) moments of their lives. No matter what their breastfeeding goals are, ABA is always there, offering kind and pragmatic support at 2am, busting isolation and self-doubt through genuine parenting support networks, and as trusted providers of world-class education, information and research.
Are you interested in becoming an ABA partner?
- Are you passionate about driving specific health and engagement initiatives for your organisation, including providing an inclusive environment for breastfeeding working parents?
- Are you passionate about raising awareness of your organisation's profile, and
- Want to align more holistically to showcase your commitment to Australian mums and families?
Are you interested in being endorsed by ABA?
For over 60 years, ABA has been at the forefront of breastfeeding education, advocacy, and support. Our endorsement is a mark of quality, trust, and integrity, setting endorsed products apart from competitors. By working with us, your business can demonstrate their dedication to helping parents make informed choices while also contributing to ABA’s ongoing work in supporting breastfeeding families across Australia.
LACEVO
Platinum Partner
LACEVO is not just a brand; we’re a movement, boldly transforming the breastfeeding experience to empower the modern mother.
ABA is actively seeking new partnerships
Interested to explore partnership opportunities with ABA?
Please enquire with us today.
About Petals Florist Network
Petals Florist Network is a long-standing donation partner. Every Petals purchase donates 10% of the flower value to ABA, supporting the wonderful volunteer work that enables ABA to continue its support to breastfeeding mums, parents, and families.
Click below and save 10% off your order.
About MaMa Movement
Mama Movement became a supporter in 2024 and has donated to various ABA campaigns. Mama Movement is an award-winning female-founded Australian company that empowers mothers and promotes body positivity selling vibrant and colourful activewear.
About Nala
Nala is an Australian online company who supports ABA's events. Nala provides comfortable, affordable underwear that’s beautiful by design and better by the planet.
Want to collaborate?
ABA collaborates with like-minded organisations to advocate, raise awareness, and promote the positive outcomes of breastfeeding.
Want to know more about how we can collaborate together? Please reach out to us for a chat.